At a time when the Saudi Pro League is garnering all headlines pertaining to the sport or the vast sums of money in it, the fꩵocus of the business of football has shifted back to Europe.
On Monday, Manchester United announced a 10-year extension to their partnership with Adidas. Acc🔯ording to the club, the deal will be worth more than $1 billion.
♋The association between Man-U and the German sport𝔍swear company as its official uniform supplier extends to 2035, and "has a minimum cash guarantee of 900 million pounds (USD 1.15 billion), subject to certain adjustments," the club said.
This makes Manchester United the most lucrative team in the hi﷽story of the Premier League.
Adidas kitted oﷺut United from 1980-1992 and in 💜2015-16 they teamed up again.
“It is very natural for us to continue our cooperation,&🐈quot; Adidas CEO Bjorn Gulden said. “We will combine tradition and innovation to please both the players and the fans. We look forward to continuing our partnership with one of the most iconic clubs ♑in football."
The deal could not have come at a better time for the club. It gives them financial stability at a time when it is up for sale. Qatari banker Sheikh Jassim bin Hamad Al Thani and English businessman Jim Ratcliffe have made offers to United's American owners, ꧃the🧜 Glazer family.
The Glazer family have ensured that the club stays in good monetary health but on the fielജd it is not the Manchester United of old. And the fans do not l🎉ike the Glazers.
Recently, United great David Beckham told ‘The Atlantic’, "I think so [the Glazers 🍸should sell]. I think it's purely because the fans want it. Once you lose꧃ the fans, especially at a club like Manchester United, it's hard to get them back.”
Beckham said he would be open to a role a🍰t the club that help꧃ed make his legend, but he hasn’t been approached yet.
"I haven't been approached and I suppose any involvement with Manchester United would mean the world to me, going forward. But who knows?,” he said. “We'll see what happens in the next few weeks or months. Hopefully, a decision gets made and if I'm involved in any way… if not, I'll be a United fan and just do what all the other fans are doing - turn up and watch our team."
